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Ram Faces Backlash After MLK Super Bowl Ad
Ram Trucks Face Backlash
Over MLK Super Bowl Ad
AD ROUNDUP
Feb 5, 2018 6:21 AM CST

Ram Trucks Face Backlash Over MLK Super Bowl Ad

Company had the year's most controversial ad

(Newser) - During this year's Super Bowl, advertisers mostly played it safe—apart from Fiat Chrysler, which faced a major backlash after using a Martin Luther King Jr. speech in an ad for Dodge Ram trucks. "Recognize that he who is greatest among you shall be your servant. That's...

He Was in a Controversial H&M Ad. Now He's Had to Move

Family of 5-year-old Liam Mango says they had to vacate their home for 'security reasons'

(Newser) - Controversy keeps swirling around H&M and an online ad that showed a young black boy in a hoodie with the words "Coolest Monkey in the Jungle." The ad has since been removed, but the family of 5-year-old Liam Mango, the ad's model, now says they had...

CVS Is Going to Stop Airbrushing Beauty Ads

Unrealistic images are linked to negative health effects, company says

(Newser) - CVS, which gave up tobacco in 2014 , says it wants to get rid of another unhealthy thing in its stores by 2020: unrealistic images of women. The nation's largest drugstore chain says it is phasing out the use of airbrushed images of models in advertising for its beauty products...

Ad Shows Menstrual Blood for 1st Time

No more blue liquid for Bodyform

(Newser) - Periods involve blood. And in 2017, one advertiser, at least, appears ready to recognize that. Cosmopolitan reports a new ad from Bodyform shows a red liquid—instead of the standard blue liquid—being poured onto a sanitary pad. It also shows blood streaming down a woman's leg in the...

Larry Flynt Will Pay $10M for Impeachment Dirt on Trump

'Hustler' publisher takes out full-page ad in 'Washington Post' looking for a 'smoking gun'

(Newser) - Pornography publisher Larry Flynt has apparently had it with the current administration and is offering "up to $10 million" to anyone who produces information that leads to President Trump's impeachment and removal from office, reports the AP . He lays out the offer in a full-page ad in the...

L.L. Bean Publishes Ad Only Visible in Sunlight

The company is trying to get people outside

(Newser) - If you want to see L.L. Bean's new ad, you're going to have to step outdoors. The AP reports the company took its mission to get people outside to a new level Friday by publishing an ad in the New York Times in ink that can only...

Facebook's 'Screaming, Whiny Humans' Make It Hard to Control

The platform is having its 'Frankenstein moment,' Kevin Roose writes for 'NYT'

(Newser) - Facebook is still wrangling with revelations it let advertisers target anti-Semitic followers—part of what's led to what Kevin Roose calls the platform's "Frankenstein moment." Writing for the New York Times , Roose says the "series of scandals" hitting Facebook, which has "created something it...

Facebook Reveals Plan to Prevent Anti-Semitic Ads
Sandberg Admits
to Facebook 'Fail'
Sep 21, 2017 9:40 AM CDT

Sandberg Admits to Facebook 'Fail'

More human oversight will prevent misuse of ads, COO says

(Newser) - Already facing criticism over the role its ads played in the US presidential election, Facebook is now defending itself over claims that it allowed anti-Semitic ads to be shown to people who posted hate speech online. Responding to a ProPublica report last week that revealed Facebook's algorithm-created ad system...

Ads About to Get Much Shorter During NFL Games on Fox

6-second commercials are coming

(Newser) - Having already killed everything from golf to Applebee's , it looks like millennials have their sights set on the 30-second ad spot. AdvertisingAge reports Visa ran two six-second ads during an NFL game on Fox last Sunday. And T-Mobile will follow suit during this Sunday's Dallas Cowboys game on...

KFC&#39;s New Colonel Sanders Is Its Strangest Yet
KFC's New
Colonel Sanders
Is Its Strangest Yet
IN CASE YOU MISSED IT
Sep 10, 2017 3:00 PM CDT

KFC's New Colonel Sanders Is Its Strangest Yet

Ray Liotta trades 'Goodfellas' for good (?) chicken

(Newser) - KFC has been casting unexpected actors to fill Colonel Sanders' white suit since 2015, and its most recent spokesperson may be its strangest choice yet. MSN reports the new Colonel is none other than Henry Hill himself, Ray Liotta. The Goodfellas actor appears in a recent spot hawking two varieties...

$100K in Pre-Election Facebook Ads Tied to Russian 'Troll Farm'

Facebook says the ads promoted 'divisive' political views to voters

(Newser) - Facebook says a Russian "troll farm" appears to have spent $100,000 on 3,300 digital ads targeting American voters in the lead up to the 2016 presidential election, the Washington Post reports. While some of the ads expressly mentioned Donald Trump or Hillary Clinton, the majority simply promoted...

'Most Interesting Man' Has Moved On From Beer

It's Astral Tequila for Jonathan Goldsmith these days

(Newser) - "The Most Interesting Man in the World" is giving up beer for tequila. Actor Jonathan Goldsmith appeared as the sophisticated, eccentric, and worldly pitchman for Dos Equis beer for nearly a decade. He's now promoting Astral Tequila, reports the AP . In a new ad (watch it here ),...

Diet Product's Wonder Woman Cross Promotion Draws Ire

Do Amazonian warriors need to 'think thin?'

(Newser) - "'Think thin' is not a slogan we need associated with a fierce warrior," the Mary Sue states. Ahead of Wonder Woman's release in theaters next month, the superhero film has entered into a promotional partnership with thinkThin, maker of diet products. Unsurprisingly, people see some problems...

You're Not Crazy— This Red Swimsuit Is Everywhere

It's part of Sunny Co Clothing's marketing campaign

(Newser) - Nothing in life is free, but Instagram users may not have gotten the memo. In what Mediaite sees as a sort of copycat move based on the Wendy's chicken nugget boy (if you've somehow missed that story, it's here ), California-based Sunny Co Clothing on Tuesday issued...

After Pepsi&#39;s Ad Bomb, Heineken Puts Out a Winner
After Pepsi's Ad Bombs, 
Heineken Hits a Home Run
IN CASE YOU MISSED IT
Apr 30, 2017 6:59 AM CDT

After Pepsi's Ad Bombs, Heineken Hits a Home Run

It shows differing opinions don't have to divide us

(Newser) - Like Pepsi's recent Kendall Jenner bomb , Heineken's new ad takes a political angle. But whereas Pepsi's ad was labeled as decidedly "tone-deaf," Heineken provides the "antidote," per Fast Company . The ad, titled "Worlds Apart," begins with three pairs of strangers meeting...

Knowing Booze Causes Cancer Inspires People to Cut Down

Most effective ad at motivating people to reduce their drinking shows cancer mutations

(Newser) - If you want to get people to stop boozing it up, don't show them images of glasses of healthy, sparkling water instead of beer—show them an ad that illustrates how too many cocktails can cause cancer to course through their bodies, the Guardian reports. That's the finding...

Burger King's Invasive Ad Crashes 'Like the Hindenburg'

Ad triggered Google Home—briefly

(Newser) - It was a great idea—until it really, really wasn't. Burger King on Wednesday launched a 15-second ad designed to promote the Whopper in a wholly 2017 way. A man dressed as an employee bemoans the lack of time available to explain what a Whopper is, then leans into...

MLK's Daughter Says It All in One Tweet About Pepsi

'Clearly, we missed the mark,' says the company

(Newser) - Pepsi has given up trying to defend what some people are calling the worst ad of all time . The company has pulled its widely ridiculed ad featuring Kendall Jenner as a model who joins a protest and hands a can of Pepsi to a riot cop, the AP reports. "...

Nivea Apologizes for 'White Is Purity' Ad

The ad was widely criticized but embraced by white supremacists

(Newser) - A German skincare company has been forced to rethink an advertising campaign following accusations of racism—again. An ad for Nivea's Invisible For Black & White deodorant with the tagline "white is purity" was posted to the company's Middle East Facebook page earlier this week, the New ...

Zoo Sues, Says Racy Ad Traumatized Its Raccoon

Lawsuit complains of 'erotica' over topless model

(Newser) - A Moscow zoo is suing an advertising company for misuse of one of its animals. The bizarre claim? That the company used a raccoon from the zoo in an "erotic" ad and traumatized it. Officials at the Animals Aren't Toys zoo say Tomas the raccoon returned from the...

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