Average Social Gamer: 43-Year-Old Woman

Forget those old stereotypes of teens in the basement
By John Johnson,  Newser Staff
Posted Feb 17, 2010 5:24 PM CST
Average Social Gamer: 43-Year-Old Woman
A screen grab of Farmville, popular on Facebook.   (Flickr)

Next time someone complains about how much time kids these days waste playing online games, bust out the results of this study: the average player is a 43-year-old woman. And they play a lot. The exploding popularity on Facebook and other sites of titles such as Farmville, Mafia Wars, and Happy Aquarium has redefined the genre of so-called social games.

GigaOm rounds up some other findings of the study by game-maker PopCap, which covered both the US and the UK:

  • 38% of female social gamers play several times a day, vs. 29% of men.
  • Two-thirds play every day, nearly all play multiple times a week, and more than 60% say their sessions last more than half an hour.
  • Only 6% are age 21 or younger.
(Read more social networking stories.)

We use cookies. By Clicking "OK" or any content on this site, you agree to allow cookies to be placed. Read more in our privacy policy.
Get the news faster.
Tap to install our app.
Install the Newser News app
in two easy steps:
1. Tap in your navigation bar.
2. Tap to Add to Home Screen.