Microsoft, Yahoo Discuss Ad Partnership

Takeover apparently off the table in informal negotiations
By Wesley Oliver,  Newser Staff
Posted Apr 10, 2009 1:59 PM CDT
Microsoft, Yahoo Discuss Ad Partnership
Microsoft CEO Steve Ballmer addresses the annual Microsoft shareholder's meeting Wednesday, Nov. 19, 2008, in Bellevue, Wash. Microsoft Corp. is no longer interested in buying all of Yahoo Inc., Ballmer said Wednesday, though he told shareholders that the company would still be "very open" to a collaboration...   (AP Photo/Elaine Thompson)

Microsoft and Yahoo have returned to the bargaining table, but their latest discussions concern advertising sales, the Wall Street Journal reports. The advanced, though informal, negotiations have included both firms' CEOs but likely don’t involve talk of Microsoft acquiring Yahoo’s search business, which it tried to do last year. Instead, Microsoft wants a narrower relationship.
(More Microsoft stories.)

Get the news faster.
Tap to install our app.
X
Install the Newser News app
in two easy steps:
1. Tap in your navigation bar.
2. Tap to Add to Home Screen.

X