Ryan Not Exactly a Cash Cow for Romney

He may have inspired a lot of new donors, but they haven't given much: analysis
By Kevin Spak,  Newser Staff
Posted Aug 17, 2012 11:13 AM CDT
Ryan Not Exactly a Cash Cow for Romney
Paul Ryan speaks at a campaign stop at Walsh University in North Canton, Ohio, Aug. 16, 2012.   (AP Photo/Phil Long)

The Romney campaign would like you to believe that picking Paul Ryan as the VP candidate has resulted in a flurry of enthusiastic donations to his cause. The campaign today announced that Romney has raised $10,157,947 online since unveiling his running mate, Politico reports. But Alexander Abad-Santos writes in The Atlantic that if you take a cursory look at the math, that "bump" looks kinda lame.

Romney and the RNC raised around $100 million last month, he explains, which averages to about $3 million per day. So raising $10 million over Ryan's six days on the trail actually represents a slowdown. When John McCain unveiled Sarah Palin, they hit $10 million in half that time. Still, there is one silver lining: Some 68% of the online donors in the past six days have been newcomers, which could indicate that people are excited about Ryan even if they're not giving much. Full analysis here. (More Paul Ryan stories.)

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