Movie Rental Kiosks Beat Out Stores Last Year

But subscription services still reign
By Matt Cantor,  Newser Staff
Posted Jan 17, 2011 2:38 PM CST
Movie Rental Kiosks Beat Out Stores Last Year
Student Efren Enriquez rents a DVD movie at a Redbox, a $1-per-night DVD movie rental kiosk, outside a 7-Eleven store in Silver Lake area of Los Angeles on Friday, August 7, 2009.   (AP Photo/Damian Dovarganes)

Movie rental kiosks' market share surpassed that of retail stores in 2010, a study finds: Kiosks such as Redbox hosted 31% of third-quarter rentals, while 27% were from actual stores. Subscription services had the biggest market share, with 41%. Kiosks' market share grew 10 percentage points year-over-year, while stores dropped to 27% from 40%; subscription service rentals climbed just two points, Mashable reports. The NPD study looked only at physical disc rentals—not streaming or downloading services.
(Read more Redbox stories.)

We use cookies. By Clicking "OK" or any content on this site, you agree to allow cookies to be placed. Read more in our privacy policy.
Get the news faster.
Tap to install our app.
Install the Newser News app
in two easy steps:
1. Tap in your navigation bar.
2. Tap to Add to Home Screen.