Toyota Rolls Out New Family of Priuses

A station wagon, a city car, a plug-in, oh my!
By Polly Davis Doig,  Newser Staff
Posted Jan 10, 2011 5:18 PM CST
Toyota Rolls Out New Family of Priuses
The Prius V midsize hybrid-electric vehicle, left, and the Prius C Concept vehicle at the North American International Auto Show in Detroit, Monday, Jan. 10, 2011.   (AP Photo/Paul Sancya)

Hoping perhaps to gloss over its recent black eyes, Toyota today burnished its crown jewel, unveiling an expanded Prius line with something for, well, more than just your devout tree-hugger. The automaker is continuing the standard Prius, reports the LA Times, and will also offer:

  • The Prius V: A station wagon with 50% more cargo room that it trades for diminished gas mileage of 40mpg. On sale this summer.
  • The Prius C: This pint-sized Prius is geared toward city driving and looks to far exceed the 50mpg of the standard model. On sale in 2012.
  • A plug-in Prius: The twin of the standard model looks to go about 13 miles on a charge before switching to gas. On sale in early 2012.

    Experts approve: "It is incredibly dominant," says one. "Prius outsold the entire Acura and Infiniti brands." Of the 275,000 hybrids Americans brought home last year, about 140,000 were Priuses.
(More Toyota stories.)

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