UK Moves to Measure Products' Eco-Impact

Labels will allow consumers to compare
By Colleen Barry,  Newser Staff
Posted May 31, 2007 11:58 AM CDT
UK Moves to Measure Products' Eco-Impact
A photo provided by the Greenpeace organization showing Greenpeace activists hold a banner next to a modern-day copy of the legendary Noah's Ark, built by Greenpeace volunteers from Germany and Turkey on Mount Ararat near Dogubayazit in eastern Turkey, Thursday, May 31, 2007, hours before an inauguration...   (Associated Press)

Calories, fat, sodium ... carbon footprint? The new measurement may soon appear on British product packaging. Under a plan proposed yesterday, the government will develop standards to measure a product's environmental impact from manufacture through shipment and disposal, allowing companies to list the information as they do nutrition facts. Consumers can then decide how green they want their goods.

Displaying the statistics would be voluntary, but major retailers, some of which have been listing the information on labels piecemeal, are already on board. One expert says consumers who worry more about transporting goods than about manufacturing may be surprised: "In some cases bringing in a product from overseas could well be better than producing it in the UK.' (More global warming stories.)

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